Euljiro Shinsegae Department Store Christmas Mega Screen – Viewing Tips

Last weekend, I explored central Seoul with my friend Philip and visited one of the most impressive winter attractions in the city:
the Christmas Mega Screen (Media Facade) at Shinsegae Department Store in Euljiro.

According to a Chosun Ilbo article, this large-scale media facade has become a seasonal highlight, featuring festive visuals and advertisements that light up downtown Seoul during the Christmas season.

📍 Best Viewing Spot (Highly Recommended)

  • The best place to watch is from in front of the Central Post Office.

  • From there, you get a full, frontal view of the screen — perfect for photos and videos.

👉 Central Post Office location (Naver Map)
https://naver.me/xv354SHj

⏰ Best Time to Visit

  • The screen opens at 5:00 PM.

  • Arriving right at opening time helps you avoid large crowds.

  • Note: the main visuals appear after the advertisements, so a little patience pays off.

📸 Filming Tip

  • Bringing a phone tripod or holder makes a big difference for stable and high-quality videos.

🗺 Nearby Attractions

This spot is within walking distance of:

  • Myeongdong Cathedral

  • Lotte Department Store Myeongdong

It’s an ideal evening route to enjoy Seoul’s Christmas atmosphere.

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